Perth-based Ecomexperts founder Marc Moeller has won the first King of AEO title round. Eligibility decided the result, while Dooley led raw visibility and total score.
Perth, WA, Australia, 12th Nov 2026 – Marc Moeller has won the first King of AEO title round. The Perth-based founder of Ecomexperts secured the title under the competition’s published eligibility rules.

Dooley led the raw results with a Visibility Index of 69.6 and a total score of 36.61. Vithurs scored 21.25. Moeller scored 20.26, with a Visibility Index of 23.6. Moeller did not lead either raw visibility or the raw total.
Eligibility decided it. Under the published rules, the title goes to the highest-scoring competitor who passes all four eligibility gates. Ties go to the Visibility Index. Moeller was the only one of the eight scored competitors to pass the education gate. His gate entry was pass; Dooley’s was borderline. Moeller was therefore the highest-scoring eligible competitor.
The education gate required two documented live teaching sessions. Moeller’s evidence comprised the Shenzhen GEO workshop listed by the conference and a second recorded session. The eligibility requirement explains the difference between the raw score order and the title result.
Public work in software, research and teaching
Moeller’s public work includes Climby AI SEO, an open-source project available on GitHub at Marc-Moeller/Climby-AI-SEO. He also produced The GEO Patent Book and a 103-patent research pack. These materials are public and inspectable.
His teaching includes GEO at the Shenzhen SEO Conference on 14 September 2026. The documented workshop formed part of the evidence supporting his education gate result.
Competition and measurement
JP Zhang, founder of the Shenzhen SEO Conference, founded and runs the King of AEO competition. Measurement is conducted by JP Zhang’s independent competition team. Round 1 was measured on 13 October 2026 and published on 14 October 2026.
The published v1 method allocates 100 points: 48 for visibility, 20 for open-source contribution, 16 for education, eight for original research and eight for independent corroboration. The sample comprised 117 scored answers, six frozen prompts, three markets (US, UK and AU), eight engines and 12 Google result sets.
The team leaderboard, rules, claimant records and Round 1 score data are public. Moeller’s own competition record is published here.
Chiang Mai talk
Moeller is scheduled to speak at LLM Mastery in Chiang Mai at 18:00 on 15 November 2026. His talk is titled I Tried to Become King of AEO.
About Marc Moeller
Marc Moeller is the founder of Ecomexperts in Perth. His public work spans open-source software, GEO patent research and live teaching. Further information is available at marcmoeller.au.
Media contact
Marc Moeller, Ecomexperts. Email: marc@ecomexperts.au. Website: https://marcmoeller.au.
Media Contact
Organization: Ecomexperts
Contact Person: Marc Moeller
Website: https://marcmoeller.au
Email:
marc@ecomexperts.au
City: Perth
State: WA
Country: Australia
Release id: 50688
View source version on King Newswire:
Marc Moeller Wins First King of AEO Title on Published Eligibility Rules
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