Making the market – Designing custom Tesla accessories and redefining customer service
Miami, Florida, United States, 27th Sep 2022 – Tesla Shields co-founders Jason and Sebastien worked together renting out real estate properties before they began making custom accessories for Tesla electric vehicles. But when state laws changed, the pair needed to find another way to stay in business.
Paired with interest in Elon Musk’s accomplishments in the electric vehicle market, it wasn’t much of a leap for the pair to shift to creating custom Tesla accessories when Jason noticed an opening in the market. The duo decided to take a chance. Model 3 owners complained about the door sill being too easy to scratch. Sebastien and Jason designed a paint protection film sheet cut from vinyl to fit the area, and Tesla Shields was created.
The pair funded their first product themselves and began producing all-in-one door Tesla sill protection kits from a relative’s garage. Strong sales and steady production made initial prospects bright. Unfortunately, an equipment malfunction forced Sebastien and Jason to look in another direction when their machinery could not provide consistent quality cut vinyl in a timely manner.
Back at the drawing board, the pair turned to complaints about the aftermarket floor mats available for Teslas after one of Jason’s relatives expressed frustration that her new car had no floor mats and aftermarket options were not up to par.
“Most aftermarket mats are all rubber, bulky, badly fitting, and have logos,” Jason said. “So, we decided to design and manufacture a nice looking mat without logos that fits well and is waterproof to protect the car’s carpet.”
Sebastien designed the TeslaShields custom molded floor mats’ seamless design with at least 25 percent more coverage than anything else on the market, blending into the floor with as few gaps as possible. While Sebastien managed the design, manufacturing, and logistics, Jason focused on marketing and the company’s day-to-day tasks.
Most of the products on the market had unreliable foreign customer service contacts who knew little about their products, prompting TeslaShields to offer unparalleled personal customer service. Both CEOs frequently answer questions themselves. They are available 24/7 by phone, email, text, and through various websites and blogs where they maintain an online presence.
“Good customer service is hard to find these days, and we know we could not rely solely on the website and responses via email,” Jason said. “Being available to our customers has been an important part of our sales.”
TeslaShields floor mats were an instant success and sold out in weeks. Since then, they have expanded to offer custom molded mats and a range of accessories for Tesla Model 3 and Model Y, both five and seven-seaters.
All Tesla owners are invited to visit www.Teslashields.com to learn more about the innovative custom Tesla floor mats and accessories available. Tesla Shields offers complete protection for the interior and a lifetime warranty against defects.
To contact TeslaShields, email email@example.com.
Organization: Tesla Shields
Contact Person: Jason Stein
Country: United States
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